Importance of event photography
Picture this, you’ve invested a lot of time and resources into creating an inclusive amazing networking event. Rave reviews and people want to come back to meet again at your next event but you have no photos to inspire new people to attend next time. Through natural attraction you’ll soon up with low or now attendance numbers.
To retain and attract new members you will be at an advantage if you have a professional photographer capturing digital assets you will need for post and pre event promotions.
Their employer may also want to use some for social media sharing promoting themselves and the staff attending your event. That’s extra promotion scaling up yours.
Always hire a professional photographer to create some glue that will help keep people in front of mind until they next meet again.
Photo turnaround time
Like most events for business, time to send though photos is paramount to the excitement and freshness lingering on. Preferably highlight photos should be sent the next morning before midday when ever possible.
What do you do at a networking event?
Taking this question about what you actually do at a business event. Firstly it’s an opportunity to introduce yourself and the business you are representing.
You do so in a very concise way. Also called an elevator pitch. This elevator pitch should sound quite natural in describing what you do and the offer and its benefit. It does not need or should take any longer than 1 to 2 minutes max.
Example of an elevator pitch.
I’m Orlando Sydney and provide photography services for business in inner Sydney. Our main focus is capturing quality photos at tradeshows, conference, awards and gala diners. We also shoot events such as this networking event.
There you go, an example that’s less than a minute of who, what, where and who for.
Planning for post event follow up
Collect as many business cards as you can as they are the link between your new contacts and any opportunities that may grow from meetup.
You can use online platforms to connect such as LinkedIn but they can quickly be diluted with your other 700 connections.
And you can win favour with your marketing manager by providing new people to add to the CRM so they can do some marketing too.
